Srovname.cz
What is Srovname.cz
Srovname.cz offers users the possibility to compare prices quickly and easily. For retailers, it acts as a platform that uses automation and smart algorithms to ensure the most efficient distribution of each e‑shop’s investment.
It compares the prices of around 2 million products every day and monitors more than 3,000 e‑shops. It has been operating on the market since 2006 and has consistently been in the top three most used comparison sites in the Czech Republic.
It prides itself on an individual approach to its clients. Therefore, in addition to the classic help on the website, as part of the premium customer care, it offers the services of personal marketing specialists who help clients to fine-tune the entire process.
How does Mergado help you with advertising on Srovname.cz?
Mergado is a feed marketing tool that you can use to set up bulk and automated advertising for a number of major comparison shopping sites, including Srovname.cz.
• Mergado has been offering complete support for Srovname.cz for several years.
• For Srovname.cz we offer Feed Audit and we autocomplete category tree automatically.
• Do you use or want to use any e‑commerce platforms for advertising on Srovname.cz? Connect them conveniently with Mergado using Mergado Pack.
• You can bulk edit the images that are central to the merchandise in the Feed Image Editor app.
• Automate e‑commerce pricing and eliminate the need for manual repricing with the Pricing Fox app.
How to advertise on Srovname.cz
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Any merchant whose e‑shop offers suitable goods. It can use both paid and unpaid version of advertising. On Srovname.cz you pay for a click from the comparison site to your e‑shop. The price per click varies depending on the category you sell in and the device from which customers click through to your e‑shop.
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The data source is traditional XML imports.
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The files must be stored at the URL.
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All information regarding the feed specification for Srovnáme can be found at: https://www.srovname.cz/napoveda/xml-specifikace
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Srovname.cz v XML feedu přímo nevyžaduje uvádět informace o složení výrobku včetně parametrů barva, materiál či uvedení značky, ale použití těchto informací doporučuje. Dále doporučuje uvádět parametry jako styl, střih, vzor, druh atd. Čím detailnější popis produktu dodáte, tím větší je šance na jeho nalezení a zvyšuje se tím pravděpodobnost nákupu z vašeho e‑shopu.)
Srovname.cz does not directly require the XML feed to include information about the product composition, including colour, material or brand, but recommends the use of these informations. It also recommends that you include parameters such as style, cut, pattern, type, etc. The more detailed the product description you provide, the more likely it is to be found and the more likely it is to be purchased from your e‑shop.
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Register your e‑shop on Srovname.cz now and get 15% bonus when you top up your credit. Promotion code will be generated automatically when you log in via this link: https://www.srovname.cz/muj-obchod/registrace/mergado.
